Screener writing is not an innate skill.
Being good at it requires great knowledge of human psychology and/or using a great methodology.
It can seem pretty easy at first, but once you realize all the biases and implications that each question can raise, it becomes trickier than expected. There are many different ways to articulate questions and to phrase each one of them.
A screener can be used at all steps of the research process and for different types of studies: for quantitative and qualitative research, for interviews and surveys etc. It is necessary even if you are working with already known testers: you need to check the data hasn’t changed since you first gathered it so that you are sure testers correspond to your target.
To help you enhance your research with good screeners we have written an extensive and exhaustive guide: the ultimate guide to screener writing.
In the guide, we use the specific use case of a mobile network operator with examples for each step of the process. Whatever your business is, it will help understand how to adapt each step to your specific needs and requirements.
The guide also includes a full examples of a screener with 13 questions.
Using this guide, you will have a clear idea of how to screen the right testers for your study. We hope this helps you find the right testers for your study and create loved products.
The guide features a database of ready-to-use questions for your screener following the best practices we have just presented you in this guide.
Access read-to-use screener questions on 20 different topics including:
🔢 age, gender, location, localisation, family situation
💼 education level, professional situation, occupation, company size, industry
🧩 hobbies and interests, frequency of use, preferences, level of involvement
⚙️ location check, availability check, internet check, availability check, NDA request
Copy paste or adapt screener questions to your study to gather feedback faster without bias.